How Hit Songs are Created: Ed Sheeran “Shape of You”

It’s not rocket science. It’s more complicated.” – Steve Mac, producer

The NY Times just published one of the best interactive and researched articles on how hit songs are created.

In this case, Ed Sheeran’s “Shape of You,” which has topped Billboard’s year-end singles chart with 2.8 billion views on YouTube and is also the most-played track ever on Spotify, with more than 1.5 billion streams.

Over the course of its copyright, a hit composition and recording like “Shape of You” will likely generate tens of millions of dollars for the creators involved.

Apple’s iTunes accounts for whopping 75% of global digital music market … stunning

iTunes GraphAccording to Apple Insider, Apple’s iTunes store accounts for 75% of the global digital music market.  The number is big, very big.

According to the report, the average iTunes user spends about $12 per year on music and with 575 million active users, Apple’s annual revenue hits $6.9 billion.

That suggests Apple’s $6.9 billion account for about 75 percent of the $9.3 billion global digital music market. The remaining slice of the pie is divvied up to streaming music services like Pandora and retailers like Amazon – not much else to go around, thus everyone’s focus is on iTunes.

This is another reason why we here at Triple Pop are not too excited about radio streaming and subscription based music distribution services for the industry – so little revenue for the industry.  Less revenue = less money for musicians.  Period.